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Choosing the Right Font for Your Business Card

A business card’s font can say more about a company or individual than the words written on it. In readers’ minds, the font becomes a direct correlation to the function, attitude, professionalism and stability of a business. Here are a few considerations you should take when choosing the right font for your client’s business card: […]

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Fonts That Get Your Business Card Noticed

If you’re a professional designer, then you’re accustomed to using sans-serif headlines and serif body copy fonts. The same method is often applied to business card design, with larger text like the company’s or individual’s name in a sans-serif font and contact information in a serif font, even though sans-serif fonts can work great for […]

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Business Card Layouts that Clients Love

If you’re in the graphic design business, you know that your reputation, not to mention the stability of your pocketbook, depends on your ability to create striking designs that ultimately impress your clients. Even though they’re the simplest form of advertising, business cards can be one of the most difficult mediums to design. This is […]

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Creative Business Card Design Ideas

Whether stuck in a homeowner’s kitchen drawer or neatly filed in a business executive’s Rolodex, just about everyone has a collection of business cards. As one of the simplest and most endearing forms of advertising, the business card must pack a powerful punch in a small space. All great business card layouts should include important […]

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Winning Business Card Design: Fact or Fiction

Business card design is one of the most overlooked marketing techniques in modern advertising. Oftentimes, designers simply slap contact information and a logo on a card or, even worse, fill it with so many images and colors that the design becomes gaudy and overshadows the card’s purpose, which is to convince potential clients of one’s […]

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Customizing Brochures Has Never Been Easier

Customizing your brochures has never been easier. Online printing companies such as PsPrint make it possible to do almost anything with your brochure, whether it is a tri-fold or multi-page setup. State-of-the-art printing presses deliver a highly professional print output with low-cost overhead. Here are a few tips to help you take advantage of the […]

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Creating Professional Tri-fold Brochures

Brochures are inexpensive and super-effective marketing tools that can be used for sales lead generation as leave-behinds or direct mailers and in a host of other applications. Each panel can be used to separate a unique message; or, a single design can be spread across two or all three panels. More businesses use tri-fold brochures […]

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Brochure Design Essentials

Brochure design is a delicate art form. A cluttered brochure is just that – clutter – so your brochure designs must make powerful impression in a relatively small area. It’s important to focus on one key idea or you risk confusing your audience. The following brochure design essentials demonstrate ways to highlight the most important […]

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Tri-fold Brochures That Make a Statement

The tri-fold brochure, also known as the letter-fold brochure, is the cornerstone of many marketing strategies, and for good reason: The tri-fold brochure works. Few direct-marketing materials can form as intimate a bond with prospective customers as the tri-fold brochure, not to mention that it is compact enough to easily carry yet spacious enough to […]

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Attention-Grabbing Brochure and Flyer Layout Ideas

Nothing says wasted money more than bland brochures and flyers, since the ultimate goal of these premier marketing pieces is to attract immediate attention and elicit a response from your customers. When it comes to marketing brochures and flyers, the more colorful, vibrant, stunning and different the materials are, the more impact your company will […]

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