Going Green with Calendars

Kermit the Frog always said, “It’s not easy being green,” but when it comes to calendars, going green is easy if you know how to implement eco-friendly printing and disposal practices.

The following tips and tricks will help you go green with your calendars:

Print your calendars on recycled paper

Print your calendars on an eco-friendly 70-pound matte text paper stock that's 50 percent recycled with 30 percent post-consumer waste. Recycled calendar paper decreases the amount of new wood paper pulp from trees by half, leaving a large and positive impact on the environment.

Print your calendars with soy ink

Soy-based inks are much more environmentally friendly than their petroleum counterparts, which release a high volume of VOCs (volatile organic compounds) during the drying process. Soy inks also spread farther and are capable of brighter, more vivid colors than petroleum inks for added benefits.

Recycle

Not only should you recycle old calendars, you should encourage your audience to recycle theirs. On the last month of your calendar, include a note reminding your customers that your calendar was printed on recycled paper using soy inks and ask them to continue your company's tradition of being passionate about the environment by recycling the old calendar when they receive their new calendar.

Spread the word

If you've gone green with your calendar printing you should include recycling, soy and other eco-friendly logos and statements in your calendar. Perhaps each page can include a short blurb about your company's green efforts — or better yet, create an entire calendar around an eco-friendly theme.

In the long run, nearly all eco-friendly business practices save money, though some are difficult to implement. Green calendar printing, on the other hand, is one of the easiest ways to go green and position your company as environmentally conscious, spreading your brand name and enhancing your public relations efforts in one publication.

Since 1990, PsPrint has provided better printing and service to nearly 500,000 small business marketers and graphic designers. PsPrint combines state-of-the-art Internet capabilities and the industry's best printing equipment with experienced print professionals and color specialists to deliver convenient online ordering, consistent color matching and 99.7 percent on-time delivery. By offering a 100 percent customer satisfaction guarantee, PsPrint also stands behind every order, every time. More than 70 top-quality and eco-friendly printed products and related mailing services are available online at www.PsPrint.com.