When it comes to marketing, a little bit of creativity goes a long way. Creative concepts, dazzling design, and compelling copy are all staples of a successful marketing campaign. You can take your...
Wouldn't it be great if you could launch a marketing campaign so wonderful that, once implemented, you could effortlessly pull in leads that yield a high conversion rate? You can - just create...
Now that most marketers have, at the very least, dabbled in online ad placement, one thing has become apparent: the honeymoon is over. Temporarily viewed by some as a replacement for offline printing...
It might be one of the great paradoxes that offline channels provide some of the best opportunities to market your website. But it's true: Today's marketers have found that offline website...
Have you ever considered promoting your customers in catalogs and postcard mailers? If not, you should. It's a great way to build customer relationships, loyalty and earn more customers....
Customer testimonials are a great way to boost sales and credibility. They demonstrate your company's proven track record of meeting or exceeding customer expectations and can help prospective...
Trade shows, conferences and seminars provide excellent opportunities to learn about new industry innovations, connect with other professionals and market your products and services. If your company...
Starting a business is an exciting endeavor for every new business owner. Once all the legal paper work is done, the business plan is set and the doors finally open, many breathe a sigh of relief...
You've just returned from a successful trade show, conference, seminar or other event. You made new connections, collected many leads and landed several sales. Great! Now, the real work begins....
Successful business owners know that understanding their customers is key to meeting their needs and desires through products and services and ultimately increasing sales. One conundrum many...
