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11 Summer Outdoor Marketing Materials
Summer is the best season for outdoor marketing, especially in northern climates where the winter chill forces customers indoors for months on end. By the time summer rolls around, customers are...
Anatomy of a Well-Rounded Marketing Campaign
How do you achieve the perfect marketing campaign? It's a question all businesses would love the answer to. Despite the perceived ambiguity over which marketing investments offer the best returns,...
Five Marketing Strategies Your Competitors Are Missing - But You Shouldn't
Everything else being equal – and sometimes even when it's not – the key to besting your competitors is great marketing. Going head-to-head with competitors is a given, but there are often...
Are You Ready for the Holiday Sales Season?
The holiday sales season is one of hustle, bustle and profits – profits, at least, for those who are prepared to take advantage of willing wallets. Just because the holiday sales season is the...
Holiday Marketing Campaigns: Five Proven Strategies
What strategies do you employ for holiday marketing? Many small businesses engage in “generic” marketing, doing the same thing everyone else is doing; and while that type of marketing isn't bad...
Five Ways to Make Your Marketing Materials Last
The best way to get more bang for your marketing buck is to make your marketing materials last longer. If you have the perfect flyer, for example, distributed in the best place with the perfect...
Try Online Printing to Market Your Business Fast
Think fast: A major news development has customers scrambling to get the latest and greatest mouse trap – and you just happen to have it. You have to launch a totally unplanned marketing campaign...
How to Get People to Your Event
Event planning is a business all its own, but there's no reason you can't plan your next event yourself with a solid strategy. The most important point to get across to your audience is why they...
Combining Social Media and Print Marketing
Combining social media and print marketing in an integrated campaign strategy is a powerful way to market your products and services. While some would have you believe that social media and print...
Five Business Partners You Need
Creating and growing a successful business is difficult work, even in a good economy, but the task is made more difficult during times of sustained slowdown such as we are currently experiencing....

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