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Software Marketing: Branding
This is the first article in a five-part series that details exactly what you need to market your software and make it a success. If you've developed software to sell retail or B2B, it's important...
Software Marketing: Copywriting
This is the third article in a five-part series that details exactly what you need to market your software and make it a success. Powerful copywriting is the secret to many sales successes, and the...
Software Marketing: Distribution
This is the fourth article in a five-part series that details exactly what you need to market your software and make it a success. Simply printing marketing materials won't convince customers to buy...
Software Marketing: Creative Ideas and Resources
This article is the final article in a five-part series that details exactly what you need to market your software and make it a success. Try these creative software marketing ideas and resources to...
Software Marketing: What Do You Need?
This is the second article in a five-part series that details exactly what you need to market your software and make it a success. Software marketing success is based on your return on investment:...