Marketing is a key factor to the success and continued growth of any business, and postcards are one of the most effective — and least expensive — ways to market your company's...
Many modern businesses have discovered the value of direct-mail postcards; however, marketing to a large target audience can become overwhelming when it comes to bulk mailing rates and services....
When planning a direct-mail marketing campaign, every company has two primary goals: Reaching a large target audience and keeping costs as low as possible. One of the best ways to accomplish both of...
Photo cards have quickly caught on as a popular way to invite friends and family members to events and to share special memories with loved ones. And with today's powerful yet easy-to-use graphic...
Even the most talented graphic designer can be prone to postcard design mistakes, especially if the designer in question loses sight of the end goal: to make sales. Despite often being referred to as...
Despite the contemporary urge to be cutting edge, vintage postcards continue to serve as great graphic design inspiration, because they're packed full of broad-range creativity and nostalgia that...
Color postcards are vibrant, eye-catching, profit-pounding machines - a far cry from mundane black-and-white postcards. But just printing color postcards doesn't mean you'll pull in a huge...
You've been hired to design a postcard after a competitor has lost the account. You want to shine so you can secure a long-term arrangement with your new client, but you're not sure what you...
What could be more important than postcard design? Postcards are one of the most affordable and highly effective direct-mail marketing strategies. Postcards work for every industry, business to...
When it comes to direct-mail postcards, your job as a designer is to use your skills to enhance your client's message. From a powerful headline to invigorating body copy, offer and call to action...
