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Anatomy of a Successful Holiday Postcard Campaign

Postcards are powerful holiday marketing tools because they allow you to reach a highly targeted customer base with an offer they’re likely to respond to, at a time when they’re actively looking to make purchases, for a low investment. The following details what you need to know to launch your own successful holiday postcard campaign. […]

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Five Fatal Postcard Flaws You Must Avoid

It’s no secret that postcard marketing can be a highly lucrative endeavor for small businesses, yet the secrets of successful returns on investment often elude those who are new to direct-mail marketing. The worst part is that when businesses with good products or services launch a failed campaign, they become discouraged and refuse to engage […]

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Send Save-The-Date Postcards for Your Celebration

Save-the-date postcards are perfect reminders to send to family members and friends when you want them to come to your big celebration, whether it’s a wedding, anniversary, graduation party, birthday party or anything else. The following details what you need to create and send your own custom save-the-date postcards for your celebration. Save-the-date postcard templates […]

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Six Reasons Your Last Postcard Mailing Didn’t Work

So you’re a small business and you read into the hype that postcards remain some of the most cost-effective and successful marketing tools available to small businesses today. You designed some postcards and send them out, then waited for the phone to ring. And you waited. And the phone never rang. You’re feeling disappointed and […]

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Three Tricks for Profitable Postcards

Postcard printing is one of the most efficient ways to market via direct mail. The benefits of postcard marketing can be enormous. Postcards are among the cheapest marketing tools you can print, and their light weight makes them among the cheapest marketing tools to mail. Postcards can command instant attention in the mailbox and can […]

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Are Your Business Postcards Losing Sales?

Are Your Business Postcards Losing Sales?

Are your business postcards losing sales? They might be. Even if your business postcards routinely bring a good return on investment, it’s possible you’re not maximizing their potential for optimum return on investment. A close examination of your business postcards can reveal missed opportunities you can take advantage of to get the most out of […]

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Three Postcard Printing Tips and Tricks

Three Postcard Printing Tips and Tricks

Postcard printing is one of the best marketing options for businesses both small and large. Not only has postcard printing proven to be one of the most historically successful and cost-efficient ways of motivating your target customer base to respond, it has also been proven as one of the most effective ways to lure targeted […]

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5 Things to Look For In Postcard Marketing Services

Postcard marketing services are perfect for reaching your target audience at affordable prices. Not all postcard marketing services are created equal, so to get the most bang for your marketing dollar – or, the best return on investment and sales and business growth – make sure that your postcard marketing service offers the following five […]

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How to Develop a Winning Postcard Direct-Mail Campaign

Postcard direct-mail marketing campaigns remain some of the most cost-effective and successful ways to market any business today. Every size company, from small startup to established corporations, can take advantage of postcard direct-mail marketing to land new customers and increase profits. The following details how you can develop a winning postcard direct-mail campaign. Know your […]

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Why You Should Print Postcards Online

Most small business owners, managers and marketers know the power of postcard printing, but have you ever considered why you should print postcards online versus local printing companies? The following details several good reasons for printing postcards online. Why print postcards online? To best answer that question, we should first examine why you should print […]

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