Envelopes RSS feed for this section

Three New Direct-Mail Envelope Tricks

Direct-mail marketing is perhaps the most highly effective strategy available to businesses, especially when you can develop a can’t-refuse offer and get it in the hands of a well-targeted customer base. There are countless articles out there that reveal direct-mail envelope tricks – techniques that motivate recipients to open envelopes to read what’s inside – […]

Read full story

Make Your Envelopes Look More Professional

Many small business owners have fretted over the best way to project a professional image, especially through normal communication channels such as mailings and direct marketing. Every business has letters to send to both partners and customers, and every letter must be delivered in an envelope. The most professional envelopes get the best treatment, the […]

Read full story

Envelope Marketing Essentials

Envelopes are every bit as important as the materials contained with in them. In fact, if your envelopes aren’t optimized to motivate customers to open them, your communications will literally be lost on your customers. That’s why it’s so important to carefully consider your envelope marketing strategy before you send your mail. Here are some […]

Read full story

How Envelope Printing Can Boost Revenue

Envelope printing is often overlooked by marketers, designers and small business owners as a way to boost revenue exponentially. Sometimes it’s viewed merely as an added expense; bells and whistles that detract from return on investment. However, when used strategically, envelope printing can optimize your return on investment and maximize profit potential. Here’s how envelope […]

Read full story

Envelope Printing Techniques

Professionally printed full-color envelopes bring a luster to your corporate correspondence and direct-mail communications unmatched by desktop printers. Envelopes should be designed to match your letterhead in a corporate setting and motivate prospects to open and read your sales letter in a direct-marketing setting. How your envelopes are printed largely influences how your design will […]

Read full story

Envelope Printing Format for Direct Marketing

Direct-mail print marketing campaigns are popular ways to market your company. In fact, they can be so successful that some companies focus solely on this marketing method to produce profit. There are many types of direct-marketing materials, and one of the most powerful is the sales letter package. With an outstanding offer and compelling copy, […]

Read full story

Creative Design Ideas for Envelopes

Communication is paramount to establishing relationships with customers, and envelopes are the delivery device for most sales letters and other correspondence. As such, it is vital that your envelope designs are able to attract enough attention to motivate potential customers to open them up and take a look at what’s inside. You can glean inspiration […]

Read full story

Envelope Design Essentials

Envelope design is crucial to sales letter success. Without stellar envelope design, your letters will never get opened. The best envelope designers know what it takes to keep your envelopes from being lost in the junk mail clutter, to get noticed and opened so your prospects will read your letter and become customers. For the […]

Read full story

Going Green with Envelopes

There’s no question that the environment is in danger, and in response many companies (and their customers) are intervening by implementing eco-friendly business practices in daily life. So much correspondence is sent every day that it’s no wonder businesses have found envelopes to be an easy way to introduce a green agenda. The following tips […]

Read full story