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Direct-Marketing Ideas for New Year’s Eve and Day

New Year’s is all about getting a fresh start, and there’s no better time to launch a new direct-marketing campaign that’s ripe with promise than when all of your customers have change on their minds. Here are a few New Year’s direct-marketing ideas you can use to get ahead of the competition: Ring in the […]

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What Customers Buy on the New Year’s Holiday

The lag period after dollar-draining Christmas can be a difficult time for some companies to make sales, but New Year’s presents the perfect opportunity to start the year off right for intrepid marketers who aren’t afraid to go full throttle. The trick is in knowing what customers buy around the New Year’s holiday, and the […]

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Five New Year’s Holiday Marketing Tips

New Year’s holiday marketing can be especially difficult because – outside of party supplies – many people have spent their year-end fill on Christmas and other holidays. Yes, you should continue with your direct mail and other marketing campaigns, but the New Year’s holiday also presents opportunities for you to reshape how you do business […]

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Unique New Year’s Holiday Design Ideas

New Year’s Eve and New Year’s Day present excellent marketing opportunities, particularly for companies who can tout their product as a new beginning worthy of a resolution. New Year’s holiday advertising has to be spectacular, however, if it is to earn sales in the aftermath of that dollar-draining holiday called Christmas. Try these unique New […]

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Off-the-Wall New Year’s Holiday Marketing Tips

New Year’s marketing doesn’t have to be limited to postcards, posters, catalogs and brochures. Though these are all excellent direct- marketing techniques for boosting sales, they can be complemented by publicity-generating strategies that make it more likely customers will respond to your printed promotions. In this process, a potential customer might read about you in […]

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New Year’s Holiday Tips for Graphic Designers

As a graphic designer, you know that your greatest challenge is consistently coming up with fresh ways to display the same basic material. Holidays, in particular, are notorious for draining a graphic designer’s creative spirit in favor of tried-and-true themes. While doing little more than putting a snowman on a postcard is generally accepted, if […]

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New Year’s Graphic Design Ideas

Graphic designers are in high demand as clients in the New Year’s trade yesterday’s sales for tomorrow’s newest innovations in products, services and marketing. As a designer, you know it’s in your best interest to understand the themes and concepts that make a successful and complementary visual New Year’s marketing approach. The following are a […]

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