If you’re running a campaign for a small city or county then you might not have access to the multi-million dollar campaign donations enjoyed by politicians who vie for political seats in larger venues. That means you’re probably managing your own campaign, and you probably have to design your own political signage. One of the [...]
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Political Signs That Make a Difference
If you want to get elected, you need political signs to broadcast your message day and night, to demonstrate that you have many supporters, to brand your platform and to snuff the competition. Everybody distributes political yard signs, and although they’re a necessary campaign staple, they are not significant simply because they’re so popular. If [...]
Political Postcards: What You Need To Know
Postcards are a print marketing staple of many political election campaigns for good reason: They work, and they’re cheap to design, print and send. Despite these amazing benefits of the printed postcard, many politicians and political organizers/campaign managers miss the boat when it comes to taking advantage of the full potential of postcards as political [...]
School Levy Marketing Techniques
The passage of school levies is vital to local education, and if you serve on a school levy campaign you know that you often have to pull a lot together in a relatively short amount of time – mostly from volunteers who have day (or night) jobs. Your ability to market and sell your school [...]
School Levy Campaign Print Marketing
A quality educational system is vital to America’s future, and well-funded schools are poised to provide the best educations to bright young minds. Although an overwhelming majority of Americans support education, it can still be difficult to pass school levies during tough economical times. Demonstrating why money is needed and how it will be used [...]
Election Marketing Tips
A successful political campaign wins the hearts of a broad range of voters through a carefully crafted marketing strategy. In today’s fast-paced, not-enough-hours-in-the-day world, many voters do not take the initiative to actively research and compare political candidates. That means that when Election Day comes, ballots are cast according to how well each candidate’s campaign [...]
Direct-Mail Tips That Work For Political Winners
Direct mail is an important part of any political campaign. Direct-mail pieces serve as an express connection to voters and can deliver your message clean, concise and controlled. Here are some direct-mail techniques that work for political winners: Highlight your message More than anything, voters want to know what you stand for and what you [...]
Door Hangers for Political Campaign Success
Door hangers are the perfect political campaign marketing tool. Not only do they allow you to distribute your platform pitch economically, they put you face-to-face in front of your constituents. Voters like to feel that they know their representatives, and there’s no better way to convey that sentiment than actually getting to know your voters. [...]
