If you want to get some great PR for your business, printable bookmarks distributed to local elementary schools can help you win the hearts of teachers, parents and the media. Word of mouth travels fast, and nothing’s better than a third party (such as a newspaper or television news station) giving you free press for [...]
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Making Bookmarks That Sell Your Products, Services
Making bookmarks has more to do than keeping places in reading material. For savvy businesses, bookmarks can become a gateway to selling your products and services. Here’s what you need to know about making bookmarks that can send your profits through the roof. Relevancy sells Bookworms are loaded with customers that, like any other industry, [...]
Leverage Custom Bookmarks To Fuel Sales
Custom bookmarks are powerful sales and branding tools when used correctly, despite being overlooked by most marketers who favor more obvious marketing techniques. With the right strategy you can turn an ordinary place holder into a sales-spurring wonder that packs plenty of return on investment. Here’s how to leverage custom bookmarks to fuel sales. Find [...]
Bookmarks as Marketing Tools
When most people think about bookmark printing, they view bookmarks as simple placeholders. Bookmarks can be much more than that, however; they can be powerful marketing tools that take advantage of the power of branding through repetition. More than that, with the right technique you can take your bookmarks beyond branding and turn them into [...]
Bookmark Marketing Strategies
Bookmark marketing? Who would have thought it? The fact of the matter is a well-developed bookmark can have a substantial influence on branding and direct-marketing efforts. Though they’re typically regarded as placeholders, the repetitiveness of bookmarks makes them an ideal way to place your message front-and-center each and every day. The key to a successful [...]
Bookmark Printing Techniques
Bookmark printing is a cost-effective way to reach a large audience and boost brand awareness and returns on investment. The following bookmark printing techniques will help you make important decisions to fine-tune your bookmarks for success. Print on the back If you’re going to print a bookmark, why waste all the valuable real estate on [...]
Cool Design Ideas for Bookmarks
Bookmark design is one of the most enjoyable challenges a graphic designer can face, and coming up with new cool design ideas for bookmarks is part of the fun. The following details a few ways you can up the cool value of your bookmark designs so they appeal to your audience in a special way. [...]
Five Unique Bookmark Designs
Bookmark designs often resemble one another, if not in color and context, then in size and shape. With so many bookmark designs out there, it can be challenging to come up with something new and original when you’re confined to a two-inch by six-inch rectangle. Though this is the standard size and shape for bookmarks, [...]
Bookmark Design Essentials
When it comes to bookmark design, the possibilities are endless. There is no one theme or audience that every bookmark attempts to satisfy; and there are no specific design rules that are set in stone. Still, your bookmark creation should be invigorating at minimum; inspiring at its best. The following bookmark design essentials will help [...]
Going Green with Bookmarks
Going green can save businesses and organizations time and money, enhance public relations and appeal to a sense of responsibility for taking care of the environment. New, state-of-the-art green printing practices have made it easier than ever for companies to fulfill a green agenda without sacrificing marketing prowess. Bookmarks are no exception. The following tips [...]
