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Tag Archives | Printing Techniques

How To Print Postcards That Survive The Mail

How to Print Postcards That Survive the Mail

So, you’ve designed the perfect postcard and had it printed, and you’re proud of this sure-fire direct-mail marketing piece with an incredible offer aimed at a well-targeted mailing list. You’re ready to make sales … but the sales do not come. When you speak to your dummy list members, you find out that your postcards […]

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What You Don't Know About Online Design Templates

What You Don’t Know About Online Design Templates

If you’re a small business that uses print marketing materials to promote your brand, products and services, you’ve undoubtedly seen online design templates for brochures, postcards, catalogs, business cards, flyers and more. Online design templates can make your life easier by giving you a quick and easy professional design you can customize for your business. […]

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Magnet Printing Techniques

Magnet Printing Techniques

Magnet printing is a powerful way to put your brand, products and services in front of targeted prospects day after day, year after year. Magnet printing techniques vary by printing company, but there are some tried-and-true tenets you should consider before you sit down at the drawing board (or computer monitor, as it is). Understanding […]

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What Is UV Coating?

What Is UV Coating?

If you’re a marketer, business owner or graphic designer you’ve probably heard the advice that you should have your print marketing materials UV coated. You probably also know that UV coating provides a brilliant glossy sheen to your business cards, postcards, flyers and other materials; and it also provides a thick layer of durability to […]

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What Paper Should I Print On?

You’ve got an incredible offer, the perfectly primed mailing list, and the design can’t be beat – unless you print on the wrong paper. When it comes to direct-marketing printing, the wrong paper can make an outstanding design sputter while the right paper can make even a lackluster design brim with brilliance. So how do […]

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Avoiding Flimsy Postcard Paper Stocks

Postcards are one of the most economical and efficient – not to mention powerful – ways to market your business. Combined with a highly targeted professional mailing list, a great offer and strong call to action, few postcard campaigns fail. Postcards are judged by customers at a glance: How do they look, and what do […]

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Table Tent Printing Techniques

Table tent printing represents a sound marketing investment that often yields an excellent return on investment. To maximize your profit margin and still print great-looking table tents, follow these table tent printing techniques: Choose a sturdy paper Print your table tents on 100-pound UV-coated cover stock for strength and durability. A flimsy table tent won’t […]

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Use Online Sticker Printing To Brand Your Company

You know that branding is important to the success of your business, but if you’re on a limited budget it can be difficult to buy all the billboard space in the countryside or constantly run television ads. Even banner printing can be budget-killing for some small businesses; but have no fear: online sticker printing is […]

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Cheap Sticker Printing Helps You Cover the Market

Cheap sticker printing is your gateway to small business branding success. Since stickers are so cheap to print, you can blanket your market in a variety of creative ways that help your company stand out from the competition. This, in turn, vastly increases your perceived credibility and the likelihood that customers will choose your firm […]

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Custom Sticker Printing Brands Your Company

Custom sticker printing is a fast way to brand any company, especially if you can brainstorm creative distribution strategies that put your stickers where they are least expected. This way you catch customers off-guard, and they’ll be more likely to remember your sticker and your company when they’re ready to make a purchase. Here are […]

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